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by Nina Lalli | email: threadster@villagevoice.com

Denim and Heavy Petting: Levi's Goes Arthouse

Posted by Nina Lalli at 5:02 PM, March 26, 2007

The new Levi's ad is an intriguing faux art film. The stars go from weirdly hip to trendy and boring as they attempt to do it through many layers of denim. It makes you want to buy jeans or something.

comments

watch out Levis Evisu have your vintage looms and they're producing supburb denim and challenging the market. Evisu are open on Savile Row and world class tailors are making bespoke jeans at £180 a pop. Evisu don't need to spend a fortune on advertising, they just produce the goods

Posted by: patrick at June 5, 2007 5:24 AM

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