Battle of the Chocolate-Filled French Breakfast Pastries: Falai Panetteria vs. Pain d'Avignon
When Falai Panetteria opened on Clinton Street in 2006, it brought the then-novel concept of French pastries to the Lower East Side. Four years later, Pain d'Avignon opened in the Essex Street Market, giving the neighborhood a second source for croissants and loaves of meticulously crafted bread. Both bakeries sell a version of one of France's great contributions to the breakfast universe, the chocolate-filled pastry. Falai does a chocolate croissant, while Pain d'Avignon makes a pain au chocolat, the croissant's cuboid cousin. Both varieties use a leavened dough similar to puff pastry, and both have won over multitudes with their ingenious all-in-one packaging of large quantities of butter and chocolate. ![]()
That's Pain d'Avignon's on the left, Falai's on the right.
Curious to know which would best satisfy a morning chocolate craving, we decided to wage a Battle of the Dishes, Lower East Side chocolate-filled French pastry edition.
First up was Pain d'Avignon's pain du chocolat. The $2.50 pastry was light, flaky, and tasted of butter without being greasy. It enclosed a narrow tube of bittersweet chocolate, which ran through its length and protruded alluringly from both ends. It was neat, tidy, and restrained -- a chocolate breakfast pastry for someone more interested in breakfast than dessert. While it was a little bit on the ascetic side, it was satisfying on its own terms, and beautifully crafted, so much so that we almost felt guilty tearing it apart. Almost.![]()
Pain d'Avignon's innards.




















