Here's Another Way to Make Money off the Shake Shack
From A Hamburger Today comes the curious and potentially legally actionable tale of Milk Burger, a new establishment in East Harlem. Not only is Milk Burger's logo an obvious homage to Shake Shack, its menu is an almost exact replica of the latter's. The restaurant has even lifted the Shack's description of its 'Shroom Burger, word by word, to describe its own portobello burger, as you can see here:
On its website, Milk Burger has also gone through the trouble of using an uncredited photo taken by AHT's Robyn Lee. It's a photo of a Shack Burger. Lordy. This makes the folks who tried to pass off Prime Meats' menu as their own look like career professionals.
Have a tip or restaurant-related news? Send it to firstname.lastname@example.org.
And follow us on Twitter: @ForkintheRoadVV.