Our 10 Best Pop-Up Restaurants in NYC
Yuji Haraguchi might as well give college classes on the effectiveness of the pop-up as a brand marketing tool. He developed a Brooklyn following at Kinfolk Studios offering creative takes on mazeman, a brothless noodle dish he makes with goodies like sea urchin and bacon, and he expanded from there. After landing a stand at Smorgasburg, he upped the ante and is running a second show at the Bowery Culinary Center at Whole Foods for the next couple of months. Pop in for carry out or sign up for one of the chef's omakase dinners, which sell out faster than a heavy paper Whole Foods bag rips on the subway. Yuji will soon open a standing location in--you guessed it--Williamsburg.
2. Tchoup Shop, Heavy Woods, 50 Wyckoff Street, Brooklyn
D.B.A.'s original Nawlins' hook-up moved over to Heavy Woods in Bushwick, where it offers its menu of lump crab and okra hushpuppies, crispy chicken biscuits, and a fried catfish po' boy seven days a week. It's ability to move its entire operation easily afforded Tchoup Shop a recent opportunity to take its Southern fare international and pop up in a Moscow gastropub, an adventure that kicked off after a diner brought a doggy bag of the Tchoup Shop food home to Russia.
Corey Cova helped bring the Upper East Side back to culinary relevance with A.B.V. and Earl's Beer and Cheese. Then the acclaimed Culinary Institute of America grad decided to take on an even more ambitious project: running a dinner series out of his apartment. Seating is limited and the menu changes every time Cova offers a meal (recent dishes include egg and foie croissants and cod mousse), and the allure of what Chef Cova might come up with next is reason enough to go all in on a ticket. But more than that, Flock dinners offer a unique chance to watch a celebrated chef speak, cook, and serve creative entrees in his own place. The dinner series moves downstairs to ABV in July, and there's no telling where the flock may fly to next.