Why "World Music" Doesn't Mean Anything Anymore: What I Learned At APAP

rock paper scissors Fatoumata Diawara
If you ever had any doubts about whether the global pop promotion game was an intellectual enterprise as well as an entrepreneurial movement, this year's 10th pairing of NYC's annual Global Fest with the yearly Association of Professional Arts Presenters' conference would set you straight.
APAP first emerged (as the Association of College and University Concert Managers) in the late 1950s out of a small, visionary network of college arts programmers who wanted to increase and diversify the kinds of cultural enrichment to which mainstream America had access. Being a college-based organization during the red-baiting '50s meant this group was also aware of the political ramifications of promoting every type of music, dance and theater as equal in social value.
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