Brooks Nielsen vividly remembers his band's first critic. A group of SoCal-raised beach rats, the Growlers were piecing together their self-released 2008 debut EP, Couples Vol. 1–4, when they got a major reality check. That it happened to come from one of their close friends' grandmothers, of all people, made it all the more biting.
Photo: Taylor Bonin The Growlers
"She was like, 'You're singing about the beach? People that don't live at the beach don't care about that!' " the frontman recalls years later with a laugh. It's no wonder the shaggy-haired, eccentric vocalist can do nothing but snicker at the long-ago memory. After six years touring the world, his self-described "beach goth" outfit is continually staking its claim as the band you should already know about. Case in point: The fivesome, which also includes guitarist Matt Taylor, bassist Anthony Braun Perry, multi-instrumentalist Kyle Straka, and drummer Scott Montoya, recently sold out an upcoming five-night run at Williamsburg's Baby's All Right. "Something we're doing is clearly working all over the place," Nielsen says. "I'm a happy boy."More »