'Metropolitan Etiquette Authority' Posts New Signs Around New York City

319949_10150357530756072_711581071_10217218_1351419824_n.jpg
Jason Shelowitz, or Jay Shells, a New York artist who in 2010 launched a subway etiquette campaign covering all sorts of ills committed by commuters (something we clearly have an interest in as well), and later followed with a "clean up after your dog" series, is at it again. He put up street signs last night in five or so Manhattan neighborhoods, including ours, at Cooper Square, as well as Times Square and Hell's Kitchen, in hopes of drawing attention to urban etiquette issues like saggy pants, cigarette-butt-flicking, and NYPD horse poop.

These, however, are longer-lasting than paper posters or even the silk-screened subway etiquette signs. They're actual metal signs, manufactured by a sign vendor after being conceived of and designed by Shelowitz (check out his website, JayShells.com). How will they go over with the authorities? He told us, "I put a couple in Times Square last night, in front of a ton of cops. They just looked at me like I was supposed to be doing it."

"I wanted to do it in a way that was a little more permanent," he explained. "I designed and wrote the signs, and I have a real street sign vendor producing them. I have about 30 up -- I just ordered more."

screen-capture-3.jpg
via Jeremiah's
Each sign costs Shelowitz $25 to have made; he's hoping to keep about half of his most recent order to sell to people on Etsy, which he did with a portion of the subway etiquette posters -- which then paid for these new signs -- in the interest of breaking even. Along with the "Pull up your pants" and "Clean up after your horse" signs, there's "Pay attention while walking (your Facebook status update can wait)," and "Don't flick your butts on the ground."

screen-capture-5.jpg
via Jeremiah's
"These were the four messages that I'd come up with at this point," he said. "The 'pull up your pants' one isn't even etiquette so much as acknowledging the ridiculousness that it's come to, over the last few years. It's exaggerated to the point that it doesn't even make sense, it's just insane. You don't look tough with your ass hanging out! They're all supposed to be tongue in cheek. I'm kind of like a Larry David with these projects, saying things other people are thinking that they aren't saying."

The signs have been placed randomly, with some attention to putting the cigarette one in front of restaurants and hotels, where the problem seems to exist the most. Shelowitz plans to spread his new artwork out through the boroughs (except Staten Island) in the next few days. He told us, "They're all meant to improve life. Everybody seems to get a kick out it."

[JDoll / @thisisjendoll]

Go to Runnin' Scared for all our latest news coverage.

My Voice Nation Help
20 comments
bradwstaley
bradwstaley

I want to buy some of these.  Are they available?

Diazmisty47
Diazmisty47

The've made it to long beach cali !!! I LOVE THIS IDEA!!!!

Billy
Billy

These are a rip off of TrustoCorp

JS
JS

no they aren't. completely different messaging and aesthetic. they are metal signs which trustocorp also does, but the buck stops there friend. 

Soturner1861
Soturner1861

Jay it's a great message. Don't listen to the idiots. I don't know you or your agenda but the signs I've seen here are the opposite of liberal. Anyone who complains about standing up to rudeness and lack of respect for your fellow humans is probably the disrespectful rude person themselves. We have to stand up to these people. God bless you Jay. How can we purchase some of your signs. I would proudly hang them and dare Nosfer whatever to even touch it.

Rvr12b
Rvr12b

U go u little hottie....make one that tells all the inferior numb nuts ..."Out of the gene pool!"Bravo...Also...make signs about all our incarcerated dumb a's to clean up streeets and roads...to earn their 3 squares and shower s a day...instead of the tax dollars of thoes of us that cam play by the rules and get along!

Kate
Kate

The best thing ever. Ignore the haters. They clearly have some unfulfilled dreams eating away at them.

DesignGirl
DesignGirl

I think your signs are fantastic.  I'm saying that as an artist and a New Yorker.  Excellent design with a strong message.  Keep it up!

Johnnie
Johnnie

he is a liberal  moron, he was just on fox news saying he was going to make signs against the same news channel... Fox is the only news that tells both sides. Jason u are a looser

Tommy
Tommy

Johnnie, believing that Fox News tells it from both sides (and the idiocy/borderline insanity of Sarah Palin) is one of the many reasons that a lot of people in your country are seen as an intellectual laughing stock by the civilised world.  What other news channel would get Chuck bloody Norris to fill in for one of their main anchors?  Other stations (for people with IQ above single figures) normally get people who have actual experience in the field of news and journalism, not some bible-thumping, 80s has-been action hero who is only having a career renaissance because of some internet meme (although CN Facts are rather funny I admit).

Mainlander
Mainlander

You've been indoctrinated. NOTHING you said has any basis in reality. 

booyah
booyah

"both sides"?you blind, deaf idiot. and nice spelling on the "looser." he's on national tv, you are in blog comments. who's the "looser."YOU

TandL Radio com
TandL Radio com

I was wondering if we can work together we have a show called pull your pants up on www.tandlradio.com on Wednesday 6 to 7 PM and we send this information towards the youths to pull their pants up and our other  word is put down  the nines and use your mind.

Nosferatu1431
Nosferatu1431

Jason, you are a loser, and another liberal moron. I am going to go tear them down and throw them out. Instead, why don't you hang a sign that says, "Do Not Put Your Explosives Here, You Might Hurt Someone". Jerk.   

anthonymeans
anthonymeans

fuck you dude. i can't imagine why anyone would be against this. i'd like to tear you down and throw you out. jackass.

Jayshells
Jayshells

@ad2b74d0a1b24d42acabd9f7ae9674c0:disqus thanks for the feedback. you are free to do whatever you like. you won't be able to find them all though. enjoy wasting your time tearing down something i made if it makes you feel better. - jason

Chinagirlvls
Chinagirlvls

Loving the one about pulling up the pants. Planning to order one first chance I get.

Now Trending

New York Concert Tickets

From the Vault

 

Loading...