Facebook Is Moving to the Village

Categories: Facebook

zucks.jpg
Anirudh Koul via Compfight cc
Well, we guess 335 Madison Avenue got a bit boring for the likes of Facebook, which is officially moving into 100,000 square feet of office space at 770 Broadway in 2014--right next to Astor Place, kitty-corner to the Cooper Union, and a few blocks up from the Village Voice. The social media site has also brought on architectural rock star Frank Gehry (you know, the guy behind this, this, and this), to design "open floor plans, natural lighting, and an emphasis on space for collaboration," according to Betabeat.

More »

Should You Post That to Facebook? A Handy Guide

thesocialnetworkwide_560.jpg
Facebook can be a tricky place. Home to over-sharers and extroverts, the social network can get pretty weird for the rest of us. It seems as if no one ever asks, "Should I post this to Facebook?" before posting. To help, we've asked that question for you, along with reasons why you should--or shouldn't--publish that status update.

More »

Quiz: Facebook Targeted Advertising Partner or Evil Corporation From a Movie?

facebookadtech.jpeg
Late last month, Facebook announced that it will begin targeting users for advertising with information gained from outside the site. In the past, the social network would only pick up cues based on your behavior on Facebook. If you liked a page about dog care tips, soon you would see dog food ads pop up. Simple. Somewhat annoying, but simple.

That is all about to change.

According to the New York Times, "Facebook announced partnerships with four companies that collect lucrative behavioral data, from store loyalty card transactions and customer e-mail lists to divorce and Web browsing records."

More »

Mark Zuckerberg Will Fundraise For (Facebook Friend) Chris Christie's Re-Election

7636187.87.jpg
It's good to have someone with over 17 million Facebook friends on your side, especially when it involves a political campaign.

According to Buzzfeed, Mark Zuckerberg, the social network billionaire, will hold a fundraiser next month for New Jersey Governor Chris Christie out in Palo Alto, California. The donations are intended to go towards Mr. Christie's re-election efforts later this year; a race where he maintains a 60% approval rating over the only Democratic competitor so far, State Senator Barbara Buono.

In 2010, the two met when Mr. Zuckerberg decided to donate $100 million to the Newark school system. He announced the enormous amount on the Oprah Winfrey Show, alongside Mr. Christie and Newark Mayor Cory Booker. And, ever since then, the three have worked together on improving education in Mr. Booker's stomping grounds.

In terms of electoral prospects, Mr. Christie has been riding off a wave of applause from his state. His Sandy recovery efforts (and friendship with Pres. Obama during it) landed him on the national stage; his snubbing of the Republicans in Congress for delaying aid money won him widespread acclaim; and his appearance on SNL probably helped a bit, too.

But the news of Mr. Zuckerberg's fundraiser is important for a few other reasons.

More »

The Last Year Of My Life, Brought To You By Facebook

facebookcat.jpeg
On average, an ordinary, freedom-loving American spends about eight hours a month on Facebook. That's sixteen minutes a day, seven day a week, ninety six hours a year. Simple math aside, Mark Zuckerberg has you under his watch for eight full days. And, if you have Facebook on your smartphone, well then...

Some might use that tidbit of information as viral proof that, yes, the Mayan calendar is definitely accurate. Others might attribute this social media addiction to an absence of interpersonal communication in the self-obsessed  digital age. And other others might just be on Facebook right now, too busy to care about those dumb statistics. But what do we Facebook-digest in those eight full days of the year? 

Of course, we have cat photos, baby photos, last night photos, lyrics as Facebook statuses, funny articles to share, memes, gifs, jpegs, m4as, mp3s, blaring political statements, endless events, birthdays, declarations, proclamations, graduations and consolations on the stream of informational consciousness that is the "News Feed." None of these items bare any repeating.

But, this year, the day-draining site's engineers have taken it a step further to remind you how much time you're living/wasting with their product. The bubble has been reinforced when Facebook rolled out the new "Best in 2012" feature yesterday. When I logged on in the morning, personal listicles of what the social network deemed 'The Biggest Shit These People Have Done' on and off of the computer screen popped up on the screen like acne. 

I took a look at what my 2012 existence was worth in cold hard megabytes, according to Facebook's logic. And, you know, I learned a lot about what I've been up to. But I still (nor never will) have no idea if I feel happy about myself.
More »

Elbow-Porn Censored by Facebook? Try Knuckle-Porn.

knuckleporn1.jpg
Calm down -- it's a knuckle.
The Daily Mail published an article yesterday about a photo that was removed from Facebook because it appeared to show the ta-tas of a blond woman sitting in a bathtub. The alleged tits actually were just her elbows -- her voluptuous, firm elbows -- and the photo was later restored.

Over the weekend, a thirtysomething former Marine/cop, completely mature, successful businessman -- who will remain nameless -- sent me the image posted to the right, along with the following description: "Fatty with a landing strip."

It became clear that knuckles are way pornier than elbows.

What followed was an exchange of "knuckle porn" neither of us are particularly proud of.

See some of the highlights below.

More »

Facebook Allows Brands to Use Your 'It's Complicated' Status Against You

Thumbnail image for facebook.jpeg
It seems like almost every day, we read a story that makes the social network come off as that much creepier and then proceed to open a new tab on our browser, pull up Facebook and scan our notifications. And this one, in regards to marketing, it is a real doozie.

Yesterday, the social media giant announced to investors and brands alike that companies would now be able to target their advertisements based on a new batch of your details. With the new update, brands will be able to sell you shit no one every buys in accordance to:

- Your Education;
- Your Gender;
- Your 'Relationship Status;'
- Your Workplace; &
- Your 'Interested In'

This revamped targeting scheme comes off the heels of the previous setup, where companies were only allowed to touch your language and location details. Hence why, if you live in New York, you see a bunch of SoHo start-up ads, Brooklyn events and shady car service deals on the right side of your Facebook. 

And, with the added dose of marketing creepiness, things are about to get much, much more personal.
More »

Tags:

facebook

Interactive Map App Shows You Everything In New York City in Real-Time

mobile-2.jpeg
Map enthusiasts and social media aficionados, rejoice! A website and iPhone application that is officially launching today is taking the concept of mapping to a whole new interactive level that might forever change your physical and virtual existence as a New Yorker.

In all seriousness, though, this thing's pretty cool -- CityMaps, a one-stop shop map site and iPhone app, integrates hyperlocal data with all kinds of social media functions so that users can browse around and make plans based on real-time information coming from across the city.

Here's how it works: The map, which aims to include the name and location of every storefront on every block, is connected to Twitter, Facebook, Foursquare and all the other cool networking sites kids are using these days. CityMaps users can browse what's around them, find out what other people have said and are saying about these establishments, and get info on what kinds of deals or events these businesses are having at that moment. All in a user-friendly, visually-intuitive format!

More »

BREAKING: Facebook Files IPO, 'Friending' and 'Liking' Jokes Ensue

facebook-icon copy.jpg
Facebook wants your money!

The social networking behemoth filed its initial public offering today, so now you will soon be able to spend time and cash on the site by becoming a stockholder. (It's the American way!)

Facebook, which was birthed in a Harvard dorm some eight years ago, the New York Times reports, hopes to raise $5 billion with stock -- and some say its potential value, $75-100 billion, could make it worth more than corporate giants such as Goldman Sachs and Ford Motors.

More »

Sen. Kirsten Gillibrand on PIPA and SOPA: Time to Take a Step Back and Start Over

set.jpeg
Listen up, Wikipedia, Google, and all you other folks who shut down websites and changed your Facebook profile pic in solidarity! Sen. Kirsten Gillibrand heard you loud and clear and said this morning that it's time to take a step back and reevaluate PIPA and SOPA.

This times well with reports that that's actually happening. The future of the legislation was already looking grim yesterday, and, as of this morning, it was determined that SOPA will be redrafted, and a key vote for the PIPA bill was postponed.

Gillibrand went to the Internet today to make some statements about the controversial anti-piracy legislation that has Internet-lovers (and, you know, free-speech lovers), up in arms. On Twitter, she wrote: "Congress must take a step back & start over to work to curb online piracy & allow tech cos to thrive. NY tech community must be at the table."

More »

From the Vault

 

Links

Loading...