When I think of Loehmann's, the famed department store, I think of my older female relatives, who have used it as a hunting ground for thousands of years, like a low-impact Jewish safari. But after 92 years in business, the chain has recently been beset with issues; they've filed for bankruptcy twice, in 1999 and 2010, and closed some 20 stores. After they emerged from Chapter 11 for the second time, they found a new CEO, Steven Newman, who's doing his best to make the store attractive to a younger audience with trendy young designers and "fashionable apparel like patterned shorts," per a recent Crain's article about Loehmann's attempted resurrection.
|Image via Pinterest. |
|Loehmann's new target demographic: figure skaters at the prom. |
And according to a just-filed lawsuit by three former employees at its Upper West Side location, the company is completing its turnaround by firing older staff members. Bernice Lowe, 57, Angela Fletcher, 54, and Rosemary Mangum, 76, filed suit on November 13 in Manhattan Supreme Court, alleging they were unjustly fired by the Loehmann's last year. Although all of them were given other reasons for their terminations, they suspect the real issue was that they no longer fit into the store's "new, youthful corporate image." More »